These include shipping fresh produce, drone delivery, and many more innovations. Amazon has even recently begun operations at its very own airport. That same year Amazon announced that e-book sales on its site were outselling traditional printed books. Since then, Amazon has continued to expand into many other services. The Kindle's success led to Amazon entering the e-book publishing market in 2011 with its Amazon Publishing service. These relatively low-cost handheld tablets would invigorate the e-book market, and by 2012 the Kindle would constitute around 50% of all Android-operated tablet sales. Today, they remain the bulk of the income for Amazon Web Services.Ģ007 saw the unveiling of the first Kindle e-readers. The company's expansion into digital services like EC2 and S3 would boost the company's revenues significantly. This was followed up by their Simple Storage Service (S3) soon after. This innovation fitted well with Bezos' initial ambition to make Amazon a tech company rather than an online retailer exclusively.īy 2006, Amazon expanded its AWS portfolio with its Elastic Computer Cloud (EC2).
By the mid-2000s, Amazon had launched its Amazon Web Services (AWS).
Simultaneously, Amazon expanded its services internationally by purchasing other online bookstores in the UK and Germany.īy the turn of the Millenium, Amazon had further expanded into selling consumer electronics, video games, software, home-improvement items, toys, games, and much more. But, when did it start selling other products? After following Bezos' initial business plan, the company expanded into selling computer games and music in 1998.
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